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About View Newspaper Group



ABOUT VIEW: 

Founded in 2003, View Newspaper Group is a locally-owned news organization dedicated to making connections. Home to 15 community newspapers including The County Press in Lapeer, which traces its roots back more than 176 years, View Newspaper Group covers communities in six Michigan counties including Lapeer, Genesee, Saginaw, Sanilac, Huron and Shiawassee, with more than 230,000 copies in print each week plus 12 online newspaper websites. 

ABOUT COUNTY PRESS: 
For more than 176 years The County Press has been the trusted news source in Lapeer County. The County Press traces its roots back to the Plain Dealer & Lapeer County Democrat that began publishing in 1839. A watchdog, a source of entertainment, a place to go to read about what everyone’s talking about, at The County Press we pride ourselves on our local ownership, our local connections and our commitment to you. 

BRAND PROMISE: 
View Newspaper Group is a locally-owned newspaper group committed to making meaningful connections for our readers and our clients. 

VISION: 
View Newspaper Group will continue to be a print-first organization, focusing on the growth and strength of each of our locally-owned community newspapers, while continuing to look for new ways to connect our readers and clients including, but not limited to, events and a larger, more interactive online presence. View Newspaper Group is open to expanding our print footprint, believing in the power, importance and future of community newspapers. 

MISSION: 
View Newspaper Group is a locally-owned, locally-connected, locally committed newspaper company serving Michigan residents in Lapeer and Genesee Counties as well as the thumb region. We are dedicated to making meaningful connections for our readers and clients through our print products. 

ELEVATOR SPEECH: 
View Newspaper Group is a locally-owned, locally-connected, locally committed newspaper group connecting with more than 250,000 households weekly in Lapeer and Genesee Counties and the thumb region. We are dedicated to connecting our readers and our clients with each other and their communities.